Three of our colleagues went to the headquarters in Munich for a 2-day tech conference in the form of a hackathon. There were 30 digital experts in total from our agencies from all over the world. People from the House of Communication in India, Dubai, Russia, Germany, Belgium, France, Switzerland, … All coming together to create and develop great digital solutions to business problems.
WHAT IS HACKATON?
A hackathon (also known as a hack day or codefest) is an event in which computer programmers and others involved in software development, including graphic designers, interface designers, project managers, and others, often including domain experts, collaborate intensively on software projects.
The goal of a hackathon is to use software or hardware to create a functioning product by the end of the event. Hackathons tend to have a specific focus, which can include the programming language used, the operating system, an application, an API, or the subject and the demographic group of the programmers.
WHY WERE WE THERE?
In this case the theme of the hackathon was: “How can we reduce the CO2 emissions of the group and thus reduce the company’s global pollution footprint.”.
As Serviceplan group would like to leave the planet in a better state than which we found it in, we got as many experts together as possible to find digital solutions. Among our 4.000 employees we looked for our most relevant digital profiles, ranging from developers to data engineers to UX designers and the like.
The event took place over the spawn of two days from 8 AM until 10 PM and can be compared to a bootcamp. We collaborate with the other agencies from all over the world to share knowledge and way of workings.
This particular hackaton went according to the following steps: