“The times we live in echo the punk claim that there is no future. After two years of health crisis, a lot of negative events have occurred: climate change, inflation, cold war and even ‘the Queen is dead’. It’s a scary time for the world that does not only impact us on an individual level, but also impacts the way we move forward with our brands.
On the 16th of March, our 8th Edition of the Best Brands Awards will take place, with the specific theme: YES FUTURE. Against all odds, we wholeheartedly say ‘YES’ to the future and we invite you to do so with us. Together, we’ll keep creating and standing tall while the ever-changing world washes over us. We will not perish, but surf on the waves of change. Are you one of the Brave Best Brands? Find out at our gala.
Just in case you forgot, Best Brands is a brand ranking based on a representative empirical study conducted by GfK across several countries. It measures the power of a brand through two criteria: the actual economic success and the psychological attractiveness of the brand as perceived by consumers.
Serviceplan and GfK look forward to welcoming you to an exclusive evening in the company of more than 350 brand leaders and marketing experts.”
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